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The 90-9-1 rule for creating online content.

The 90-9-1 rule

    When it comes to user participation in online communities, the 90-9-1 rule highlights the stark imbalance in online engagement. 90% are consumers, 9% leave a comment here and there, and only 1% are creators. It’s a distribution that would make even the most uneven game of Monopoly look fair. Stop hoarding and start creating! The… Read More »The 90-9-1 rule

    How to write

      As soon as I sit down to write, I feel compelled to scrub my bathtub and reorganize my filing cabinet — the most tedious chores suddenly become more appealing than the task at hand. Writing can feel so daunting that we’ve invented the term writer’s block to describe the unique sensation of its challenge, and… Read More »How to write